Things to Know While Creating WhatsApp Link
Since its introduction, WhatsApp has added a lot of features to the market. Businesses are keen to include the WhatsApp platform into their marketing efforts, and one of the greatest methods for them to do so is through the WhatsApp chat link, which can also be a useful tool for WhatsApp eCommerce.
The simplest and most practical way for businesses to communicate with their clients is through a WhatsApp link. In particular, when adding phone numbers to the contact list becomes difficult, it enables them to locate and obtain customer-initiated discussions.
Even unsaved contacts can receive messages from you via WhatsApp chat connections. Simply have a working phone number and an active WhatsApp account to generate this "click-to-chat" link. Additionally, it makes it hassle-free for clients to communicate with your team.
This post will cover a number of subjects, such as what a WhatsApp link is, how to make one, how to use it on your website and social media accounts, why you should use it, how to create a pre-written message, examples of the best outcomes, and how to make the most of WhatsApp links for your business.
What is the chat link for WhatsApp?
An URL address that initiates a online chat on WhatsApp is called a WhatsApp chat link. This allows you to initiate contact without downloading the number to your phone. These links can be used by users and businesses on websites and mobile devices. You may embed them in photographs to spread the word about them even farther and share them across other platforms.
Companies can engage with their customers through WhatsApp chat links, which can improve customer service and the company's overall growth.
How can you leverage WhatsApp links in different ways?
WhatsApp link serves different purposes to improve communication and engagement. Here are the ways in which you can do it;
To chat with specific contact directly: To start a chat conversation with a specific contact directly, WhatsApp chat link works best. You can achieve one-on-one communication and more personalized interactions with this feature. It allows you to easily and conveniently connect and interact with the desired contact, be it a personal or professional. This offers an efficient way to start a conversation and promote communication channels.
To chat with groups: With this feature, group admins can create invitation links to share with anyone who wishes to join the group. Users can easily join a WhatsApp group for business communication or event coordination.
To chat with customers: WhatsApp links also help businesses connect directly with their customers via WhatsApp profiles. These links are useful for businesses to streamline customer support and engagement. This is very useful for companies receiving a high volume of customer inquiries. It is also helpful to communicate important updates to their customers on time.
To improve overall customer experience and build stronger relationships with customers, businesses can effectively leverage this tool. It provides convenient and efficient means of communication for brands.
So, depending on your communication needs, you can leverage the WhatsApp links platform efficiently.
Which are the types of WhatsApp links?
There are three types of WhatsApp links, and all these WhatsApp link types work with different use cases and formats. You can create these links by using WhatsApp link generator services (check details for the same below). Alternatively, you can follow the instructions mentioned below and create them yourself.
➤ Direct link
In this first type of chat link, your click-to-chat link is composed of mainly two parts. The first part is the standard link, and the second part is your phone number.
So, if your standard link is https://wa.me/, your phone number is 614 777 6547, and the country code is +1 then your WhatsApp link will be https://wa.me/1614 777 6547.
While creating such a link, you should not include any special characters like brackets and dashes in the phone number. This will make your link creation efforts useless.
➤ Direct link with pre-filled messages
When you click on a direct WhatsApp link, a template message appears in the text field automatically. The format of which looks like; https://wa.me/?text=<pre-filled message>
If the welcome message is “Hello, I am interested to know about your WhatsApp commerce service.”
Then, your link will be; https://wa.me/75274322642?text=Hello,+I+am+interested+to+know+about+your +WhatsApp+commerce+service.
➤ A pre-filled link
A pre-filled link works better for sending broadcast messages. Once you open the link, select the contacts to whom you want to send the message. The format for this link will be; https://wa.me/?text=
If your message is “Thanks for sign up!”, then your link will be https://wa.me/?text=Thanks+for+sign+up!
The link takes you to the list of contacts from where you can select multiple people and send them a unique message.
Direct link | Direct link with pre-filled messages | A pre-filled link |
https://wa.me/1614 777 6547 | https://wa.me/75274322642?text=Hello,+I+am+interested+to+know+about+your +WhatsApp+commerce+service | https://wa.me/?text=Thanks+for+sign+up! |
How to create WhatsApp links?
There are two ways in which you can create WhatsApp chat links. One is by using WhatsApp business account to create links on your own. Another is by using tools such as WhatsApp Chat link generator.
➤ Create WhatsApp chat link for your WhatsApp Business account
If you are already using a WhatsApp Business account, you can create a WhatsApp link from there. This link directs customers to your business profile. Below are the steps for the same:
First, go to your WhatsApp Business account on your mobile phone.
Click on the three dots in the top right corner.
Now, select settings from the dropdown menu.
After that, click on Business Tools.
Now, you should choose Short Link.
By checking the prompts, just create your WhatsApp Business link.
Now, you should test this link to make sure it works properly and then you are ready to share it.
➤ Create WhatsApp link by using WhatsApp link generator
WhatsApp Chat link generator is a great tool that easily creates active links for WhatsApp conversation. These links work for global users. So, anyone around the world can chat with you on their phone or computer. Moreover, businesses can use this tool to increase their customer base. Check out the following steps to know how to use WhatsApp Chat link generator:
You can visit the ‘WhatsApp Chat Link Generator’ page of any renowned service provider.
Then, add your phone number and country code in the specific fields given there.
Now, you can select pre-written text or alternatively you can go with your own custom message.
Tap on ‘Generate Link’ and you get your link.
So, just copy that WhatsApp chat link and then share it wherever you need to.
This WhatsApp link generator has very simple functionality for personal or small business use. Undoubtedly, it is time saving as you don’t have to manually write complex links. You can also customize your link with funny tips to make them look unique.
Share WhatsApp chat links on social media, like Instagram, YouTube, Facebook and Twitter or your email signature. Now, your customers can easily contact you. Also, you can use it to increase online customer engagement.
To make your chat links unique and to promote your brand, you can customize your WhatsApp Chat link. Customized links are always better than a long and complicated WhatsApp number.
Benefits of using WhatsApp Link
Increases visibility and engagement: WhatsApp chat link provides the best advantage when it comes to increasing visibility and engagement on WhatsApp. It allows customers to engage with you in a very simple and easy way. And you don’t need to fill out any lead form or write any email for the same.
Improves sales and builds brand loyalty: WhatsApp link makes it easy for the audience to send the first message within a single click. It not only enhances your lead creation and sales but also builds a loyal recurring customer base.
Saves time with predefined messages: Brands can include predefined messages in those links depending on the pattern of questions by the customers. Sometimes, customers have indefinite inquiries that may require more clarity. For this, several subsequent follow-up actions need to be implemented, which is quite time-consuming. So, with the help of a pre-filled text, customers can structure their message with convenience which reduces unnecessary workload for them.
Promotion with different forms: WhatsApp links can be used in various forms such as hyperlink or QR code. Also, you can use them as an image or even a GIF. Moreover, you can embed the URL in several forms such as websites, banner ads, logos or emails. This could provide you with the best option as a CTA button.
How WhatsApp link can be used for marketing?
