MALO Launches Websites for Compare Local

In recent months, MALO has dedicated its efforts to developing websites for Compare Local, a premier quote comparison provider in the UK. Compare Local specializes in delivering complimentary quotes for a variety of services including double glazing, solar panels, boiler installations, and conservatory roof conversions. The mandate for MALO was to craft an immersive online experience with a focus on optimizing user experience. The objective was to design a seamless journey, ensuring effortless navigation to contact forms. This approach is aimed at facilitating a smooth connection between end-users and reputable local businesses.

Web design and SEO

Compare Local aimed to distinguish itself with a visually striking and unique design. To achieve this, we initiated the design process by developing a series of prototypes, informed by comprehensive surveys to capture the needs and preferences of end-users. Following approval of these prototypes, we progressed to the construction phase. Recognizing the importance of mobile accessibility, our research indicated that 55% of users typically start their searches on mobile devices, we prioritized a mobile-first approach in our website development. A crucial factor for success was creating an SEO-optimized website, reducing the reliance on AdWords. This was accomplished through thorough keyword research and the implementation of on-site SEO. After rigorous testing across a variety of devices, including mobile phones, tablets, and desktops, the websites were fully prepared for launch.

Early SERPs success

The inaugural website launched was Compare Local Double Glazing, which went llive towards the end of November. We are delighted to report that the site has already achieved significant visibility on Google, with leads beginning to flow in. This success was followed by the launch of Compare Local Solar Panels in mid-December, which, once again, has surpassed expectations in terms of coverage. Just before the turn of the year, we rolled out Compare Local Boiler Installation, with efforts currently focused on achieving comparable visibility. The network's final addition, Compare Local Conservatory Roofs, was introduced in early 2024.

We're pleased to share that Compare Local has commissioned additional sites, and we'll be revealing more details shortly. We invite you to explore the sites linked below. Should your business need assistance with web design or SEO, MALO is here to help. Please don't hesitate to get in touch.