Diet and nutrition apps market is expected to grow in the forecast period of 2021 to 2028. Data Bridge Market Research analyses that the market is growing with a CAGR of 30.4% in the forecast period of 2021 to 2028 and is expected to reach USD 17,450.56 million by 2028.
The diet and nutrition apps are software applications used for tracking nutritional intakes and managing diets for healthy eating, weight loss, weight maintenance, weight gain, and fitness. Diet apps are also in demand for healthcare to track food sensitivities, allergies, and medical conditions, such as diabetes, high blood pressure, and heart disease. These app tools are offered in devices such as smartphones, tablets, and PCs. In recent years, the increased internet penetration and other digital services such as cloud computing have boosted the digital platform offering market. Mobile phone applications are used as tools by many users to get help in their daily tasks. Increasing awareness about health disorders due to unhealthy lifestyles has led to increased diet and nutrition apps.
The major factors driving the growth of the diet and nutrition apps market are the increasing penetration of digital devices and the internet, growing awareness regarding health and wellness, and scientific advancements in nutrition. Increasing use of smartphone apps owing to a surge in individuals with higher personal innovativeness is creating opportunities for the market's growth. Inconsistencies in nutrient coding are acting as the major restraint for the diet and nutrition apps market. Lack of awareness regarding specific functionalities and capabilities of nutrition apps is acting as a major challenge for the market's growth.
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Competitive Landscape and Global Diet and Nutrition Apps Market Share Analysis
The global diet and nutrition apps market competitive landscape provides details by the competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, company strengths and weaknesses, product launch, clinical trials pipelines, brand analysis, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points are only related to the companies’ focus on the diet and nutrition apps market.
Some of the major players operating in the global diet and nutrition apps market are Azumio Inc., MyFitnessPal, Inc., Noom, Inc., Lifesum Ab, FitNow, Inc., MyNetDiary Inc., Innit International SCA, The Kroger Co., mySugr GmbH, FatSecret, HappyCow, Inc., HealthifyMe Wellness Private Limited, Fitocracy, Inc., Wombat Apps LLC, Cronometer Software Inc., CareClinic, Syndigo LLC, foodvisor.io, Eat This Much Inc., Asken Inc., Leaf Group Ltd., Avatar Nutrition LLC among others. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
Global Diet and Nutrition Apps Market Country Level Analysis
Global Diet and nutrition apps market is analyzed, and market size information is provided by country, type, products, gender, age, platform, and end-user.
The countries covered in the global diet and nutrition apps market report are the U.S., Canada, Mexico in North America, U.K., Germany, France, Spain, Italy, Netherlands, Switzerland, Russia, Belgium, Turkey, Rest of Europe in Europe, China, Japan, South Korea, India, Australia, Singapore, Thailand, Malaysia, Indonesia, Philippines, Rest of Asia-Pacific, South Africa, Saudi Arabia, U.A.E., Egypt, Israel, Rest of the Middle East and Africa.
North America is the dominating region. In 2021, North America is expected to dominate the market due to the high presence of top players in the region. The region has high adoption of smartphones that the users use as a platform for diet and nutrition apps. Moreover, the population is highly concerned about their eating habits and the nutrients present in their food.
The U.S. accounted for the maximum share in the diet and nutrition apps market due to a large number of dominating and local players in the region. Germany accounts for the second largest market as the region has witnessed high growth in population concerned about a healthy lifestyle. China has witnessed fast growth in the adoption of smartphones and penetration of the internet in the region used for apps.
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Global Diet and Nutrition Apps Market Scope and Market Size
The global diet and nutrition apps market is segmented based on type, products, gender, age, platform, and end-user. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of type, the global diet and nutrition apps market is segmented into nutrition tracking app, activity tracking app, social platform apps, wager apps, and others. In 2021, the nutrition tracking app segment is expected to dominate the market as individuals have become more concerned about healthy eating and are using apps to track the nutrients present in food for a better healthy diet. Moreover, the nutrients tracking system also helps determine the most optimum food diet to choose as an alternative source of the product.
- On the basis of products, the global diet and nutrition apps market is segmented into smartphones, tablets, and wearable devices. In 2021, the smartphone segment is expected to dominate the market as smartphones are more user-friendly and easy to install apps. The phone can be carried anywhere and can be used to track activities and nutrition intake throughout the day. Moreover, the adoption of smartphones has increased over the years, leading to a high market share.
- On the basis of gender, the global diet and nutrition apps market is segmented into men and women. In 2021, the women segment is expected to dominate the market as the women use nutrition apps for better diet control and prepare healthy food through healthy food recipes. Moreover, it has been observed that women are more concerned about a healthy diet than men to maintain adequate body weight. In contrast, men are more inclined towards physical activities and workouts and are less focused on dieting apps.
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